I saw that same commercial a few months back and thought exactly the same thing. What they don't tell you, is that people who live the longest have the highest cholesterol levels. The medicomedia has wrongfully made chloesterol out to be a bad actor in the minds of the minions, who willingfully submit to the whims and fantasies of the medicomob. The body makes it from acetate. You can't stop it, nor do you want to. Arterial plaque is more calcium-based than it is cholesterol-based.