Tes, the big boys want to srive those classical markets upward for big bucks. The inescapable result is that it creates more opportunity for alternatives and their justification and cost feasibility. That's a good thing as long as markets can act freely, whicch is a whole other story. Answers have to come from the grass roots for the most part.
I found a nice piece of technology that I've been using for aabout 5 weeks. It's for electrical conservation in the home. I'm optimistic based on the history of the inventor, Greg Dockery, the same guy who developed "Caller I.D." and "Picture-in-Picture" at the age of 17. If this little gizmo works , it'll pay for itself in about a year. The company does guarantee it, so I thought, "hey, why not?"