Grass seed

We drove trucks around our backyard again while doing construction this fall, and now my yard is a mud pit. I'm going to buy a giant bag of grass seed as soon as the ground thaws. Does anyone have any tips as to how to help it grow quickly? My main concern is that I have 5 dogs who run around out there, and I guess I'm afraid the seeds won't take if they're trampled alot, but I have zero experience growing grass LOL