I have no beef with your logical representation of how business SHOULD be run...but the world isn't managed such way. It's a huge ponzi scheme where leveraged monies are transferred from this hand to that in order to keep life afloat. You state the obvious. We don't need a post that trumpets it's good and proper to drink water on a hot day. Do we need your blog for that brainstorm? Answer: no. I wish Amerikan business profited a net 25% after expenses on everything it did and held an open credit line. But I could show you any expense report, introduce you to the finest accountants at Circuit City...Amerika and most of it's players are leveraged above and beyond their capacity to save itself. This isn't business as usual...