Very true, I don't agree that they simplify science, what they are doing is not Science at all, it is ignorance and a lack of common sense. Ignorance of how the body actually works, and what ingesting industrial chemicals will do to the body.
The lack of common sense can be seen in the fact that they do not realise that when people ingest poison, the body will try to purge the poison by vomiting and diarrhoea. Far from this being an acceptable discomfort, it is the body's way of telling you that you shouldn't be drinking paper pulp bleach or pool shock chemicals.