I used to want to vomit just at the thought of drinking it. Now after so many flushes it doesn't even bother me. Before I would forcibly slug it down in total disgust knowing that it was worth being nauseated for the end result. I found that it was mind over matter. If I didn't mind it didn't matter. I quit thinking about it and totally blocked my thoughts of any type about the nasty liquid and just pretended it was water and I was dying of thirst. Plugging my nose helped a lot to in the early stages. :o)