Consumerism is the equation of personal happiness with consumption and the purchase of material possessions. http://en.wikipedia.org/wiki/Consumerism
Only a kind of revolution of mentality will do. Only when people will buy quality and not quantity that there is going to be any hope. People are brainwashed by TV and by continuous bombardments of advertisement.
Junk TV, Junk News, Junk Advertisement, Junk Food ... Just Junk.
A recall a French TV Network owner who said that the only purpose of TV programming is to capture an audience to watch TV advertisements.
Guess where it will lead us to?
http://www.youtube.com/watch?v=AlVczvB4FQk
http://www.youtube.com/watch?v=8Sp-VFBbjpE
Cheers!
WIEL
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