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Wal-Mart Expands Selection of Organic Products for Infants
Move over WHole Foods, here comes Wal Mart
Wal Mart brings real competition to organic/health food industry
Date: 5/9/2006 10:48:25 PM ( 18 y ) ... viewed 2901 times Here comes Wal Mart ready to overtake WHole Foods.
This writer is happy for the competition, Whole Foods stores in my opinion is the big oil of the health food industry. In my opinion big health food stores are Artificially keeping up prices of health foods.
But the worlds biggest retailer is ready to kick butt and take names. Wal Mart in my opinion will bring organic and health food prices down and give whole greed stores competition.
Whole Foods is the Austin Based Health Food Supermarket chain with armed security in all its stores. Guns are a regular part of the Whole Foods Feng Shui.
I checked out the selction and the prices at Wal Mart and this shopper sees no reason to ever darken the Whole Food Market doors again.
A little bit about Wal Marts new organics.
As consumer demand for organic products grows, Wal-Mart (NYSE: WMT) is expanding its
organic baby product lineup. New additions to the retailer's organic infant
offerings are George Baby Organic Cotton apparel and Parent's Choice(R)
ORGANIC Infant Formula, both found exclusively at Wal-Mart. These products
join Gerber Tender Harvest organic baby food already on shelves.
"We hope to make these products accessible to parents who might not
have chosen organic in the past due to cost or availability," says Beth
Schommer, Wal-Mart's divisional merchandise manager for infants and
toddlers.
In fact, a recent survey commissioned by Wal-Mart found that 60 percent
of parents are interested in organic options for their infants.
Additionally, 74 percent said they would be more likely to purchase organic
products for their infants if they were more readily available or more
affordable.
"Moms spend untold hours researching products such as formula and
clothing for their babies," says Stephanie Gallagher, editor of
TheShoppingMom.com and author of The Gallagher Guide to the Baby Years: The
Real Moms' Survey of Top- Rated Products and Advice. "My research has shown
that moms are increasingly savvy on environmental issues and are very
interested in organic infant products."
Wal-Mart's expanded organic product offering will provide parents with
more options for their infants:
* Parent's Choice(R) ORGANIC Infant Formula is the first organic infant
formula available at a mass retailer. A wholesome alternative for
parents who choose formula, Parent's Choice is the first organic
infant formula containing the lipids DHA and ARA, nutrients found
naturally in mother's milk proven to aid in infant brain and eye
development.
* Wal-Mart George Baby Organic cotton clothing will be introduced in May
2006 and includes rompers, dresses, t-shirts and shorts for infants
ages 0-9 months. The apparel is made with 100 percent certified
organic cotton and features a flower and garden theme for girls and a
playful jungle animal theme for boys.
* Gerber Tender Harvest organic baby food is currently sold at Wal-Mart
stores and is available for babies in three stages:
-- 1st Foods: Pureed, single-ingredient fruits and vegetables with
just the right consistency to help babies learn to swallow solid
food
-- 2nd Foods: Adventurous multi-ingredient combinations for older
babies
-- 3rd Foods: Unique varieties with just the right texture for babies
learning to chew and mash
About Wal-Mart Stores, Inc.
Wal-Mart Stores, Inc. operates Wal-Mart Stores, Supercenters,
Neighborhood Markets and SAM'S CLUB locations in the United States.
Internationally, the company operates in Argentina, Brazil, Canada, China,
Germany, Japan, Mexico, Puerto Rico, South Korea and the United Kingdom.
The company's securities are listed on the New York and Pacific stock
exchanges under the symbol
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