Date:   6/29/2006 12:47:15 PM ( 18 y ago)
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“A Closer Look”

Announcement: The following is a paid commercial presentation.

Pat Mathews: I’m Pat Mathews. Welcome to a very special edition of “A Closer Look.” Today our guest is Kevin Trudeau . Kevin has written a book; it’s entitled Natural Cures “They” Don’t Want You to Know About. Well, it’s a pleasure meeting you, Kevin.

Kevin Trudeau : Nice to be here.

MATTHEWS: Okay. Tell us a little bit about who “they” are. I think that’s the first question.

TRUDEAU: Well, I came out with the book Natural Cures “They” Don’t Want You to Know About because it’s not a single—you always hear about “they.” You know. “They” did this; “they’re” researching this; “they’re” studying this. “They” in this case are really several government agencies—U.S. government agencies—and other agencies around the world, and the drug industry primarily, but also it involves the food industry. There are certain groups, including government agencies, as well as the food industry, the drug industry, and even some news and television and newspaper organizations that don’t want people to know about cures for diseases that are all natural because people can’t make money on all-natural cures. [Trudeau would like you to believe that government agencies, the food industry, the drug industry, and many media outlets are trying to suppress truthful information about "natural cures" and that this "suppression"has an economic motive. During the infomercial, Trudeau attempts to gain sympathy and credibility by portraying himself as an "underdog."] So there are in fact cures for cancer. There are cures for diabetes. There are cures for Chronic Fatigue Syndrome. There are cures—all-natural cures—for Attention Deficit Disorder, migraine headaches. . .

MATTHEWS: Now wait a second. Attention Deficit Disorder. Now how can that be lumped in with all of these physical maladies?

TRUDEAU: Well, when you look at . . . the way the system works today, you have the Food and Drug Administration—the FDA, and you have the drug industry. They really work in tandem. Unfortunately, there’s an unholy alliance there. People don’t know that the majority of commissioners of the FDA, which allegedly regulates the drug industry, okay, and the food industry—Food and Drug Administration, the commissioners of the FDA—the majority of them—go to work directly for the drug companies upon leaving the FDA and are paid millions and millions and millions of dollars. Now in any other format, that would be called bribery; that would be called a conflict of interest; that would be called payoffs. That’s exactly what’s happening right now. So what has occurred is the Food and Drug Administration is really working in tandem with the drug industry to protect their profits. Example: The Food and Drug Administration says that only a drug can diagnose, prevent, or cure any disease. [Federal law states that any product (except a device) intended for the diagnosis, prevention, or cure of disease is regulatable as a drug and that it is illegal to market new drugs that have not been recognized by experts as safe and effective for their intended purposes. This law,which the FDA enforces, is the cornerstone of public protection against unsafe and ineffective products marketed with disease-related claims.]

MATTHEWS: And they have the doctors.

TRUDEAU: They [have] the doctors. . .

MATTHEWS: [Inaudible] as well.

TRUDEAU: [Inaudible] you, too. Right.

MATTHEWS: Right.

TRUDEAU: So the Food and Drug Administration says only a drug . . . nothing else . . . can cure, prevent, or diagnose a disease. Therefore the Food and Drug Administration continues to call more and more and more things diseases. Therefore they eliminate all-natural remedies. No one can say what a natural remedy can do if it’s been classified as a disease. So Attention Deficit Disorder is now a disease. Therefore only a drug can cure, prevent, or diagnose it. Cancer is a disease. Acid reflux is now a disease. Obesity is now a disease.

MATTHEWS: Right.

TRUDEAU: It’s not a disease.

MATTHEWS: Right.

TRUDEAU: Okay? Acid reflux is not a disease. Attention Deficit Disorder is not a disease, but it’s classified as a disease to protect the drug industries. But there are natural remedies. . .

MATTHEWS: There are natural remedies for psychological/neurological disorders or diseases, which they’re calling them now, right?

TRUDEAU: Absolutely, 100 percent. There are absolute natural cures for these problems. They don’t cost a lot. The problem is the manufacturers or the people that discover an herb, a food source—these are natural, an essential oil, a homeopathic remedy. These companies cannot by law say what the product does because if they say that this herb cures diabetes, then the Food and Drug Administration comes in and says, “Ah! You can’t say that because only a drug can cure a disease.

MATTHEWS: Right.

TRUDEAU: Therefore you are selling a drug without a license. And somebody will say, “Well, why can’t that company then just apply for a drug license?” Do you know what the cost is to get a drug approved in this country? This is directly from. . .

MATTHEWS: I can only imagine.

TRUDEAU: This is directly from the FDA. . . . On average—840 million dollars.

MATTHEWS: Well, that’s incredible. I mean, these. . .

TRUDEAU: Eight hundred and forty million dollars to get a drug approved.

MATTHEWS: Okay, you’d know more about this than I do but . . . natural cures have been around forever.

TRUDEAU: Well. . .

MATTHEWS: I mean, they were the original medicines.

TRUDEAU: That’s absolutely correct. . . . The drug industry only started in the last 75 years.

MATTHEWS: Right.

TRUDEAU: The drug industry just started. Before then, there were only natural cures. [Actually, the number of curative products was close to zero.] But the drug industry in America is the most profitable industry in this country. You know what else is the most profitable industry is the insurance industry and the food industry.

MATTHEWS: Right.

TRUDEAU: For example, obesity, weight loss . . . there are natural remedies for weight loss that the drug companies and the food industry does not want you to know about. Now think about this. Let’s assume that you owned a food company. You sell food. Okay? You want to sell more food because that’s how you make more money. Okay?

MATTHEWS: Right.

TRUDEAU: The lobbyists in Washington right now, as we speak, are demanding that the federal government and the various organizations—independent bodies—do not promote “eat less, exercise more.” The food industry does not want the message “eat less, exercise more.” Why? Because eating less means people consume less food. [This claim is a flat-out lie. Lots of government, professional, and voluntary organizations promote the idea of eating less and exercising more. The most prominent such effort is published every five years as the Dietary Guidelines for Americans.]

MATTHEWS: So the common threat in all of this seems to be money.

TRUDEAU: It’s all about money. The drug industry does not want people to get healthy. [It might be interesting to ask Trudeau what evidence he has for this claim.] Now think about that. People think, “[Inaudible] [not]—drugs are good.” No. The drug industry does not want people to get healthy. The drug industry wants people to buy more drugs. Healthy people don’t need drugs. If everyone in America was healthy, the drug industry would be out of business. [That's literally true, but irrelevant. Illness is not going to disappear. The realistic view is that the drug industry could not succeed unless it produces safe and effective products.]

MATTHEWS: Well, I know it’s rare, but sometimes there are what start out to be natural . . . medicines, for lack of a better word, that are studied by the FDA, and there are years of study before they finally give it a patent, then allow it to be sold as a medicine or as a drug. I can speak from personal experience, back in the ‘70s . . . I’m going to date myself . . .

TRUDEAU: Right. [Chuckles]

MATTHEWS: . . . but I was a spokesman for [a] health food store chain, and they were promoting a product called “granulated lecithin,” which, if I was going to put my voice or my face on camera to talk about these products, I was going to at least try them to see if they worked. And granulated lecithin, at that time, worked as far as reducing fat, giving you more energy, able to exercise and shed the pounds . . . [I don't believe that—and neither should you.]

TRUDEAU: Correct.

MATTHEWS: . . . but . . . they pretty much wanted to shut the whole operation down because. . .

TRUDEAU: They got sued of course by either the FTC or the FDA. . .

MATTHEWS: Right.

TRUDEAU: —for making quote, “unsubstantiated claims.”

MATTHEWS: And you’re no stranger to that.

TRUDEAU: Absolutely. And this is the problem: When a natural remedy works, the Food and Drug Administration comes in because it’s affecting drug companies’ profits. [An] example: There was a study conducted on vitamin E . . . natural vitamin E . . . as a blood thinner . . .

MATTHEWS: I remember that.

TRUDEAU: . . . and they compared it to the drug Heparin. And this research showed that vitamin E worked as good or better than the drug Heparin. Well, if you go to a hospital, you don’t get vitamin E. [By failing to identify the study, Trudeau makes it difficult to check whether he is interpreting it correctly. However, to anyone familiar with medical care, the statement is absurd on its face. Vitamin E has slight anticoagulant effects, but hospitalized patients who need immediate anticoagulation require a drug that is powerful and predictable. For many conditions, intravenous heparin has been replaced by various derivatives that are safer and easier to administer.]

Rest of the Analysis of this commercial can be seen here:

http://www.infomercialwatch.org/tran/trudeau.shtml
 

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