First I've heard about it so I did a search. one person here got good results, but according to the website I found it on, a cleanse is 200 bucks?!? Sheesh!
You can assemble all of the products it offers (psyllium, bentonite, cayenne, shaker jar, etc.) for MUCH cheaper. Read the Bowel Cleanse
here on this website, you'll see it's quite simple.
As for cleaning yourself out the best way, well, it all depends on what your symptoms are and your body type. Again, there's tons of info here. As a general rule, everyone can benefit from bowel cleansing and liver cleansing. You may need more than this, however, and how you do it depends on what you can handle and how big a commitment you have to your health.
Dr. Bernard Jensen
is a great authority on bowel cleansing and his products are much cheaper than this arise and shine place.