Social Media

Date:   5/20/2019 9:15:55 AM ( 5 y ago)

As people begin to spend more time on Social Media Sites, there breeds more opportunity for famoid reviews us to advertise our companies and business oops.

To grow a social network, it is important to engage with the communities within that network through social media.

With social media marketing, you can target specific markets for your products and services. This comes in handy when selling products about a specific niche. You can get the right people in front of your ads. Thus, you will get higher conversions and better metrics for your advertising stats.

For people who've just begun putting advertisements on social media sites, here's a review on the advertising systems on Facebook and YouTube. They are pretty similar to other advertising programs on other social media sites.

Facebook:
There are 50 Million users on Facebook right now, but surprisingly, only 50% of active users log into it each given day. The average Facebook user has around 130 friends and has joined around 80 community pages, groups, and events. The most awesome thing about Facebook is that 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) are shared around the site each month.

Facebook ads are very affordable to the average marketer. Facebook ads are very similar to other PPC (Pay Per Click) ads you see out there on the web. Here are some tips for advertising on Facebook:

1. Set goals for each ad.
2. Select a target audience.
3. Get your product or service to stand out.
4. K.I.S.S. (Keep it simple stupid... the ad that is).
5. Put a compelling "call to action" in your ad.
6. Be sure to direct your ads to relevant landing pages.

YouTube:
YouTube is the second most popular search engine after Google and has video advertising set to hit 5.7 billion by the year 2014.
In YouTube, someone can promote their video or advertise next to others' videos. You can advertise directly on YouTube (costly), or you can advertise using Google AdWords. Here are some tips for advertising on YouTube:

1. Keep your ad short so people won't tune you out.
2. Keep your ad engaging, because people will be more willing to interact and buy stuff if you engage them.
3. Inspire people with your ad instead of just educating them.
4. Insert key messages in your ad early, because people will inevitably tune out by the end of your video.
5. Include a call to action


 

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