Rick Frishman at BEA 08. I was his photographer at his Big Event last time BEA was in LA.

Date:   5/6/2008 3:23:51 PM ( 16 y ago)

"Leslie Goldman is the best Photographer on the Planet!"
--Rick Frishman, publicist, Chicken Soup for the Soul
more than 100 Million sold.


Rick Frishman, Public Relations Expert and Best Selling Author

Author 101 University takes place May 29th in
Los Angeles, CA. It is THE place to be if you
are an author, aspiring author or publisher.

Click here for more details:

http://www.webmarketingmagic.com/app/?Clk=2372487


Rick Frishman
Rick is a sought after lecturer on publishing and public relations and is a member of PRSA and the National Speakers Association. Rick is the co-author of GUERRILLA MARKETING FOR WRITERS: 100 Weapons for Selling Your Work with Jay Conrad Levinson and literary agent Michael Larsen (Writers Digest Books), as well as co-author of GUERRILLA PUBLICITY: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars.

Rick is also the co-author of National Bestseller NETWORKING MAGIC and his latest books, "Bestselling Book Proposals" and "Bestselling Secrets from Top Agents," part of the Author101 Series.

Rick will reveal ...

Why publicity is 100 times better than advertising.
Working with a PR firm for maximum effectiveness if that's the route you choose to go.
Creating a line of back-end products to maximize your income as a publisher on a limited budget.
The 6 words every author wants to hear, but very few do...
How to become an author in 5 easy steps and in less than 90 days.
Getting on Oprah: how do you do it and when you should go after it.
Real life stories about the "legends" in the business and what you can learn from them.
Understanding the differences between retainers and "pay for placement" PR and why it's important to you.
What does a publicity department do for you at a publishing firm and what that means for you.
Designing a press release that will generate results and get the media to pick up the phone and call you.
How to get published in the traditional manner and not get taken advantage of...
Tips and techniques to generating "back of the room sales" to maximize your revenue at speaking engagements.
How agents work, what they do and why you need to get them on your side.
Understanding the pluses and minuses of radio, TV and other media sources.
How to create a press kit that will get you noticed and get you coverage.
Maximize your effectiveness when you're in front of the media to increase your chances for success.
When to use radio infomercials and how to maximize your book sales using them.
Rick Frishman, president of Planned Television Arts, since 1982 is the driving force behind PTA's exceptional growth. In 1993 PTA merged with Ruder Finn and Rick serves as an Executive Vice President at Ruder Finn. While supervising PTA's success, he has remained one of the most powerful and energetic publicists in the media industry.

Rick continues to work with many of the top editors, agents and publishers in America including Simon and Schuster, Random House, Harper Collins, Pocket Books, Penguin Putnam, and Hyperion Books.

Some of the authors he has worked with include Bill Moyers, Richard Preston, Mark Victor Hansen, Hugh Downs, Henry Kissinger, Jack Canfield, Alan Dershowitz, Arnold Palmer, and Harvey Mackay.




 

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